Unit Pricing: Time for a National Approach

Author

Jay Jackson

Organization

Automobile Protection Association (APA)

Published

2019

Summary

Unit Pricing is the act of displaying the price of a commodity at a standard unit of measurement adjacent to its selling price on retail store and online. For example, the unit price representation of a 500-ml carton of milk offered at $2.00 is “$4 per litre”; the unit price representation of a 2- litre carton of milk offered at $7.00 is “$3.50 per litre”. Widespread introduction of unit pricing labelling practices in most advanced globalized economies took place more than 40 years ago, yet the majority of Canadian consumers still do not have access to standardized, reliable unit pricing information to assist them in making informed decisions. Quebec is the only province in Canada that regulates unit pricing. Retailers in other provinces and territories provide unit pricing information voluntarily, or not at all.

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OCA Funded Research
This research received funding support through the Office of Consumer Affairs' Contributions Program.


Contact information

Address
Automobile Protection Association (APA)
292 St. Joseph Blvd. West
Montreal, Quebec  H2V 2N7
Telephone
(514) 272-5555
Fax
(514) 273-0797

Source: Consumer Policy Research Database

Date Modified: